6 Easy Steps to Cremation Sales
Have you ever looked at your marketing budget and wondered how you were going to be able to get the most out of it when it comes to cremation sales? You are not alone; cremation is one of the fastest growing services in the world. There is certainly no shortage of people who want to have their cremated remains put to rest. There is also a glut of companies who want to cash in on this niche and who would love to sell you their services and products.
However, it does not end there. Now, we need to be careful about the kind of person we select as our prospective customers. Since we are dealing with sales, we need to make sure that we know exactly what we are dealing with. The first thing that we need to do is to talk to our local funeral home or crematory. We can ask for a sample of the goods they have to offer, including the prices they are offering. If we get hold of these, then we will know the kind of sales leads we should be getting.
After this, we need to get in touch with other people who might have recently used these services. This way, we can get some first hand information about the quality of the cremation sales leads and the manner in which they are being sold to people. If the price is right, then it is advisable to go ahead and make the purchase.
When it comes to making sales, remember that it is all about the 'closing' price. You need to close more sales in order to get more money. This is why, it is important that you start by focusing on people who are not yet ready to part with their loved ones. Try and work out a deal with them.
Once you have done this, your next move should be to get a good photograph of the deceased. This will allow you to be able to present the picture of the deceased in a very convincing manner. This is something you need to remember as it is very important that you get a professional to do the photo presentation.
The next step is to make sure you have all the necessary paperwork and documents at hand. This would include the proper documentation pertaining to the deed of death, insurance policies, vital statistics etc. Make sure that you have arranged for the cremation memorial service. Once the paperwork has been prepared, this is the final step.
Last but not the least; you need to make sure that you have contacted the proper authorities. The funeral home or the place where you are going to sell the services should already have permits in place. This is a very important step to follow. If you do not do this, then you could find yourself in a lot of legal problems.
The final step is to plan everything out in detail. You need to make sure that you know how much money you have left and the amount that you want to charge. Get all the information you can about the deceased and make sure to get all the pricing quotes from various stores. Lastly, set a delivery date for the merchandise. These are the basic steps to take care of and there are other things that you can do to enhance your cremation sales.
The first thing that you can do is to create flyers. It is best to have a minimum of three flyers ready to go. These should include your rates, contact information, and the goods that you will be selling. These flyers can be distributed in local stores and churches. You will also want to make up a flier that can be handed out at the funeral home during your drop-off.
The second step is to decide what products you are going to sell. In order to determine what products to sell, you must be able to get an idea of the number of people that will be attending the service. Knowing this will help you in making your selections. You should consider offering several products. However, you should only offer a few products to people who are attending the service. After all, you would not want to overcrowd a room full of grieving family and friends.
The third and final step is to set up your store. If you plan on selling your products through a website, it is important to choose the right one. Get an idea from the website what percentage of sales will come through credit cards and how much will come through direct checkout. You may also want to look into merchant accounts. There are lots of ways to get started with cremation sales.
Winston Salem Cremation Services
450 N Patterson Ave
Winston Salem NC 27101